About us
A Houston firm, built around the way funeral homes actually work.
Director’s Funding Source was founded in Houston by Craig Baker, who spent years inside the funeral profession. He saw, again and again, funeral homes carrying the cost of services for weeks while they waited on insurance carriers to release proceeds. The funeral homes we work with don’t want a loan, they don’t want a credit line, and they shouldn’t have to ask families to advance cash in their hardest week. They want to be paid for the work they already did, in time to do the next one.
That’s the entire problem we exist to solve. We advance cash against a signed assignment of insurance benefits, take on the carrier paperwork ourselves, and let the funeral director get back to the family.
Founder
Craig Baker
Houston, Texas
Craig founded Director’s Funding Source after years of watching funeral homes carry the cost of insurance assignments long past the service. The firm serves licensed funeral establishments across Texas, with a model built on speed, transparency, and direct human contact.
Why DFS
Built around what funeral homes need to thrive
Craig spent years inside the life-insurance industry, working alongside funeral homes on the claims side. He knows what insurance carriers require and what funeral homes need to thrive.
That experience shapes everything we do. DFS clients receive:
- Personalized, one-on-one service from a team that knows the industry inside and out.
- Competitive rates with transparent terms.
- Faster claims processing that protects your cash flow.
- Relief from the growing complexity of dealing with insurance carriers.
Insurance companies are only getting harder to work with. Let our funeral funding experts free up your staff, eliminate the headaches, and keep your cash flow moving — so you can stay focused on the families in your care.
Headquartered in Houston, Texas
We fund funeral homes across Texas. Talk to us about a specific case and we’ll tell you straight.
Get in touch